Petit S. and Seetaram N. (2018), « Measuring the effects of revealed cultural preferences on tourism exports », Journal of Travel Research, 15 novembre 2018.
Abstract
The aim of this article is to propose a novel method for measuring the effect of cultural preference on bilateral tourism receipts. The method applied is inspired from Disdier et al. (2010). Using the UNESCO classification and data on bilateral trade in cultural product, a proxy for cultural preferences is constructed. The variable is used in a gravity model for tourism export, which is estimated using a two-step procedure to avoid issues related to endogeneity. The data set used is a panel of 12 OECD countries for a period of 11 years. The variable for cultural preferences eliminates the problems with traditional methods, which by using dummy variables to account for cultural preferences, assume that the latter are time-invariant and symmetrical. The cultural variable constructed is found to be significant in explaining bilateral tourism exports with an elasticity of 0.39.
Keywords: gravity model, cultural preferences, bilateral tourism trade, two steps estimation
Author Biographies
Sylvain Petit is Associate Professor in Economics at the University of French Polynesia and associate researcher at the Polytechnic of University of Hauts de France. He is an expert in applied econometrics and international trade. He applies his knowledge of the latter to the study of tourism economics. He has written a number of empirical articles analysing tourism demand and tourism trade.
Neelu Seetaram is a Reader and the Subject Group Leader Economics at the Huddersfield Business School. She is an expert in tourism economics and applied economics. She is an elected council member of the International Assocaition for Tourism Economics and regularly published in esteemed academic journals.
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